In line with the rebranding process taking place throughout Wilderness and in order to further enhance the close relationships between the various arms of the conservation and tourism organisation, Sefofane Air Charters has changed its name to Wilderness Air. The name signifies a logical and strategic move of the 20-year-old air charter company to strengthen its position as a proud member of the extended Wilderness family, while still providing the same excellent service to guests. 

The charter company has been working around the clock to ensure that the new branding is on all aircraft and uniforms. While the name has changed, Wilderness Air is still flying to same remote areas, with the same superb safety record, all with the aim of connecting guests to the wilderness.

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